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Sigma & The Art Community

General Announcements
2026.04.30

This year, Sigma India stepped beyond the studio and into the spaces where art actually happens — at two of India’s most significant cultural gatherings.

Chennai Photo Biennale
Powered by Sigma · Open Call

Sigma powered the Open Call at Chennai Photo Biennale — a platform dedicated to discovering and uplifting emerging photographers from across India and beyond. The Open Call represents exactly the kind of initiative Sigma believes in: creating real opportunities for talented photographers to exhibit their work to a wider public, and bringing important stories into the spotlight.

Representing Sigma at the event was Brand Ambassador Pramod Mani, who shared Sigma’s core vision with the creative community — to support excellence in photography and to stand with artists as they find their voice.

By powering the Open Call, Sigma continues to go beyond making great lenses. We are actively standing with artists, helping fresh voices get discovered, and strengthening the photography community in India.

Kochi-Muziris Biennale
Official Equipment Sponsor · December 2025 – March 2026

As the official equipment sponsor of one of Asia’s largest and most celebrated contemporary art festivals, Sigma India played a meaningful role in supporting artistic expression on a global stage. Held over 110 days, the Biennale brought together artists, curators, and audiences from across the world, transforming Kochi into a vibrant hub of creativity and cultural dialogue.

Through this collaboration, Sigma India empowered photographers, visual storytellers, and emerging artists by providing access to high-performance lenses and the BF cameras — ensuring they had the right tools to capture, interpret, and document the festival’s dynamic ecosystem. From large-scale installations and performances to intimate artistic moments, these tools enabled creators to engage deeply with the Biennale’s evolving narratives.

Rooted in Sigma’s philosophy of precision, innovation, and craftsmanship, this partnership reflects its commitment to supporting the creative community. By equipping both established and emerging talents, Sigma India helped amplify diverse visual stories — reinforcing how the right tools shape the way art is captured and experienced.